How to optimize a website

Last week I spoke about some very basic points when faced with the task of creating a website. I hope you felt the urge to try our wonderful editor Mobsyte after learning about structure, hierarchy and content of your web page.

This week I want to talk about other important details in creating your website. You will see that the technical aspects are much simpler after writing everything on a “canvas” and collect written and audiovisual content.

Let’s do this!

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1. Modeling the website. Now you have the skeleton and muscles of your website (structure and content) it’s time to get behind the wheel of the web editor Mobsyte to integrate all these elements. Our editor operates on the principle of “drag and drop”, so you have to drag and drop the modules in the order that best fits your structure. Go ahead and change what you would like each but remember to save all of your edits.

You might come across the option to add more than you initially planned. Changes and additions are best left to a subsequent process, for now stick to what you already have in the “canvas”.

As you type the name of your website, logo, photos, etc. you will see that you have greatly reduced the need to retrace your steps and redoing other processes.

2. Tests and changes. Now that you have edited your website for the first time, you should try and do a first trial to see if it appears the way it should. If so, feel free toadd more elements that it may provide additional usefulness. Remember that the “view preview” (at the top of the editor) will allow you to see how your website will look before final its launch on the internet.

If the website is not what you expected, first try to change a few elements. Remove or replace any elements that do not work or if it’s something more significant consider a change of template or category.

I recommend you take a break from Mobsyte for a few minutes. It is good to come back and look over your work with fresh eyes to ensure that you haven’t overlooked any details or left out important information. Even ask for an outside opinion to prevent focusing solely on your own judgment and enrich it with someone elses advice.

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3. Launch your web page. When you have a final version of your page, it’s time to move on to technical details such as the release and activation of your website. In this regard, note details such as the domain, host, keys and other items. Save them frequently for future editions. If you have difficulty with this step, contact us so we can help.

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4. Promoting your web page. Promoting Social Media is something you can’t do without if you want your business or personal profile to be relevant. Create profiles right now, on Facebook, Twitter, YouTube and other networks that are free and very popular.

If you are a photographer, for example, this step is more crucial than ever because many social networks are specially created for you. The images you’ve previously compiled to add to your website and will be added at this stage. The same applies if you are an architect, designer or own a restaurant. Use the power of the image to boost your business.

Later I’ll tell you about the need for promotion and advertising campaigns on social networks, but that’s a separate chapter.

Have fun trying out all of your options!

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